We sat down with the owners and asked them exactly who they were trying to target. We found out about the business’s history, what makes it tick and looked at how it is different to its competitors in order to devise a strategy for getting the PizzaBuzz name out there.
We have worked very closely with the team ensuring their social media channels and any promotional material is consistent throughout.The restaurant takes part in monthly photoshoots to generate content for its Facebook, Twitter and Instagram channels.
Their food is a feast for the eyes as well as the stomach so good visuals are key in promoting the PizzaBuzz brand.
Blog management plays an important part in communicating what PizzaBuzz does and every month we provide editorial which is either seasonal, topical or provides more background about how the restaurant works.
We want PizzaBuzz to be at the forefront of the customers’ mind when it comes to choosing a place to eat.