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Standing out from the crowd.

App4 is a complete digital solutions provider, offering personalised applications for small businesses, focusing on restaurants and takeaways. They provide a complete digital marketing suite and intuitive back engine for businesses to communicate with their clients.

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Cool young app company with tech smarts seeks brand visuals to match.

In a saturated tech market, App4 wanted to break away from the formal
corporate tech feel to forge their own fresh visual identity. They have a
young, friendly company culture and wanted their visual branding to
reflect accessibility in order to appeal to the ‘non-techy’ small
independent business market. 

Beginning with a new logo.

We collaboratively explored design options with the client to come up with with a vibrant, generative visual which truly represents the dynamism and approachability of the brand. Whilst rolling the logo out across all brand assets, we also established a set of brand guidelines to clarify App4’s core values and ensure a clear, straightforward brand look and tone of voice. We then applied the new branding to the design of a bespoke, fully responsive website, plus refreshed their app and website templates to enable greater customer choice and flexibility.

Testimonial

“I have worked very closely with Sarah and Keith on a recent project to re-brand our business and to deliver both a printed and digital marketing strategy. Their commitment to excellence and drive to deliver the very best for our business, has resulted in a significant positive change in our businesses profile which has enabled us to grow our business quicker and elevate our corporate image.”

App4 - Ian Chambers, CTO

+ Outputs

Branding
Logo Storyboard & Animation
Brand Collateral
Bespoke Typeface
Digital Design
UI/UX
Website Design & Build
Product Template App Designs
Photography
Social Strategy & Content

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Want to discuss a project?

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